Commercial art and design are a multi-billion dollar industry. As an industry, its players range from the large ad agency, to the freelancer running from project to project. What they have in common is that they are a business full of people using their craft in a way to creatively advance the interests of others – while making a living for themselves.
Kenneth has been working with commercial artist, designers, photographers and others in the advertising and marketing fields for a number of years and has grown to appreciate the entrepreneurial spirit that seems to run through the industry. His work in this field includes:
Reviewing and drafting employment contracts
Creating customized client contracts
Counseling clients about Licensing of rights
Consulting on trademarks
Registration of trademarks
Reviewing and vetting media content
and all other issues affecting the artist or entertainer.